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- The Power of a Personalized Bio
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🤠 Hey, Hey, Howdy! 🤠
I know it’s been a MINUTE since I sent out a newsletter. Work and life got BUSY and the newsie had to take the backseat for just a second - see pic below of Jackie and I before the Chomps holiday party in Chicago, in front of our Chomps truck! We’re back and we’re coming in HOTTT. 🔥
First off, today’s my 29th birthday. 🥹🥳 This year flew by and I truly grew into myself as I learned to not only have my head down and do great work but also to share my knowledge with the world. I’ve been doing this through Twitter/X and LinkedIn and for my 29th year, I’m committing to giving even more.
An exciting announcement, I’ve launched a new podcast!! AHHHHH! And for my birthday…I’m asking for Spotify Ratings 🙏 If you could take a second to rate Let’s Laugh About It Podcast, it would mean the WORLD to me. I am SO excited to provide a safe, fun place to talk about (now) laughable moments in business.
📷️ Digital Experience News 📷️
Flip has been the talk of the town brand-side — brands seem to be using it as a sampling opportunity as the app is giving away TONS of money to users for inviting their friends. The app is like TikTok but ONLY for shopping and discovery purposed. I’ve seen people getting up to $40K of “free” money to use on the app. Brands like Olipop, Youth to the People, Chomps, Anastasia and so many more are getting promoted. The real Q is…will the app stick around after everyone uses their credit? Flip…or Flop?
😁 The Power of a Personalized Bio 😄
In today's fast-paced, automated world, have you ever found yourself frustrated, desperately pleading, "Can I speak to a real person?" We've all been there. Whether it's navigating a maze of automated responses or feeling like just another number in the system, these encounters can quickly erode a company's credibility and customer base. Having personally experienced this frustration, I understand how vital it is to humanize the customer experience.
In an age of automation, where speed is often prioritized, it's tempting to respond with cookie-cutter, robot-like replies and move on to the next customer query. But while automation undeniably has its place in the realm of customer experience (CX), it's crucial to remember that our primary goal is to create an exceptional customer experience.
✅3 Easy Ways to Personalize Agents’ Bio to Gain Customer Trust..and $$ ✅
We've implemented various humanizing features for our CX agents, with personalized bios being one of the standout features. These bios serve as a constant reminder to our customers that there are real individuals behind the screen, dedicated to helping them resolve their concerns. Moreover, they can help forge lasting connections between customers and our company.
1. Add a fun fact or two about yourself
One of our CX agents shared a bio expressing their love for music, which led to numerous conversations about music recommendations and anecdotes from customers. This personal touch not only resolved customer issues but also created memorable interactions.
These are just a few of our favorite customer responses!
"I appreciate your signature; I wake up every day with a different song playing in my head. My wife thinks it's because my fillings are acting as an antenna!" - John
“Here is another song— of course it is a dance song— probably something you never heard— called Excited by M People— it is on iTunes if you just want to listen for 90 seconds— great hustle dance hit. If you’re like Latin, try Suavemente by Elvis Crespo— it will get you toes-a-tappin’.” - Len
2. Add a revenue driver with a customized UTM
While we are here let's talk Revenue Drivers $$ You may notice below Mollys’ Personal Bio (above) is a question posed to the customer about trying a new product, using a UTM (Urchin Tracking Module) code.
Have your agents add their favorite products to their bios using a custom UTM so that you can create awareness and drive AND track sales.
“Have you tried (insert product?) It’s my favorite because…”
This is a great non-invasive way to get your customer to visit the website again and increase sales.
3. Add a Picture!
Don’t underestimate the power of a picture. Putting a face to a name on the other side of the keyboard shows your customers that you are a REAL brand with REAL people. Especially now with AI taking over the world, it goes a longggggg way to see a picture of who your consumers are interacting with. Don’t skip this part!
Personalized bios, humor, and a keen eye for personal details can make all the difference, leaving a lasting positive impression on your customers and ensuring their continued loyalty.
Want to do all of the above in an easy, inexpensive way? Try out Gorgias for free for 2 weeks and help your customers in a seamless way.
The not-so-serious but serious business podcast.
A new podcast is here!! Zoe Kahn is back with another podcast and she's ready to laugh about it. We're excited to cultivate a vulnerable and safe community where any and all can come chat about the things they messed up on and laugh about it (literally).
This episode we chat all about...
- Meet your host
- Meet Jackie the VA (again)
- Australia and bones (iykyk)
- A run-down of what's to come!
"She's baaaaaaack" with episode 2 of LLAI and we have our first official surprise guest ;) (I'm sure you're confused because Jackie was the guest last week, but Zoe doesn't really consider me a guest because I'm just always here) ((yes, Jackie is writing this)). We're talking all the things and we're excited that you're back for another episode!!
This episode we chat all about...
- Weekly Round-Up.
- All things AI laws.
- Gaming news.
- Why everyone is mad at Zoe for hating bones.
- Laughs, as always.
🔜 Upcoming Events 🔜
No events are currently on the docket! But stay tuned… I’ve got some things cookin’ up!